by Lucie Selby | Mar 2, 2026 | Branding, Business
Strong branding changes the way a business operates. It creates clarity where there was once uncertainty. It creates confidence where there was once hesitation. And it gives structure to decisions. When your brand is built strategically, it becomes more than a visual...
by Lucie Selby | Jun 2, 2025 | Branding, Business, Graphic Design
Let’s get straight to it… I don’t offer a one-off logo service because I know the true value a full, considered brand identity brings to you and your business. A standalone logo simply isn’t enough to tell your story, attract your ideal clients, or support the...
by Lucie Selby | May 19, 2025 | Branding, Business, Graphic Design
Whether you’re new here or have followed my work for a while, I thought it was the perfect time to pause, reintroduce myself, and share a bit of what’s been happening behind the scenes at LS|DS HQ! About me and how I can help you… I’m Lucie, a brand identity and...
by Lucie Selby | Mar 12, 2024 | Business, Events
“fill your cup with joy. Fill it all the way to the top, and when life gets rough and dumps it out, just keep filling it back up.’” ― J.M. Sevilla, Summer Nights I came across a few posts recently when scrolling on my Insta, and there was a recurring theme...
by Lucie Selby | Oct 17, 2023 | Branding, Business, Graphic Design
Ever wondered how the branding process works? Thought I’d post this as it’s often the conversation I have with clients ahead of starting a project. Hopefully this also goes to show where the design fee comes from too- it’s not just the finished...